Tuesday, March 17, 2015

Tools to Help You Boost Your Real Estate Leads


Getting more leads is essential to growing your real estate business. In today's world where more people do their research and part of their shopping online, that means driving more visitors to your website. However, they must be quality leads who actually spend time on your site and follow up. Here are a few tools to help you get more leads.

Sidebars

Create widgets along the sides of your content to get people to click for more information or to sign up for a newsletter. Experts estimate that these widgets can convert about 1-2 percent of your visitors. They are in plain sight right next to the content your visitors are reading and make it easy for them to take the next step.

Pop-ups

Not everyone likes pop-ups, but they are effective when done right. They have a decent conversion rate of about 5 percent of your visitors. Make sure they are interesting and capture the attention of your audience. SumoMe is one option that is free and comes with tools to help you customize for your audience.

Calls to Action

Catch people's attention while they are reading the content with a call to action plug-in. If they are ready to make the decision right then, you don't want to wait until later. Call to Action is a plug-in you can use for WordPress sites that will improve your conversion rate without distracting your readers.

Opt-ins for the End

When people finish reading your content, they are more likely to take the next step. That is why adding an opt-in at the end of your page or blog post has the best effect. Set up a box where people can subscribe to your list for more information. Optin Forms is a free option that has special features that you pay for.

With numerous options available, you have to figure out which ones work best for you. Make the right choices and you will get your audience's attention and help you sell more homes.

Monday, March 2, 2015

Glenmoor


Enjoy life in the middle of everything when you live in the Glenmoor neighborhood of East Lansing. You are within walking distance of the Frandor Shopping Center and plenty of places to eat and hang out.

This is the area to choose if you want a place that is walkable. With numerous retail, shopping and dining establishments, you are close to it all. However, you are also not far from Highway 127 and East Grand River Avenue if you want to venture out to other communities.

Glenmoor has numerous apartments that are affordable for those just starting out in their careers. Condominiums are another option if you are ready to buy but don't want the upkeep of a detached home.

Ranney Park provides the natural green space for the outdoor lovers and runs along East Morgan Lane. It even includes a skate park on the south end for great winter fun. Visit Altu's Ethiopian Cuisine if you want something unique and local or try one of the many chain restaurants like Panera's. Hang out with friends at Woody's Oasis Bar & Grill for an evening of fun.
If you are looking for a vibrant, exciting community that has all of the amenities you could need, consider Glenmoor for your new home. I'll be glad to show you what is available in this young, trendy neighborhood. Give me a call and I can help you find a great new place to live.